Workflows, frameworks, AI-era SEO tactics, and product updates from the team building Rankrop.
ChatGPT Search, Perplexity, Copilot, and Gemini are reshuffling how people find information. Here's what we're seeing across our client portfolio and how we're adapting.
A line-by-line breakdown of what we paid for each tool, what Rankrop replaced, and what we kept. Includes the tools we wouldn't give up.
When a portal lifts retention vs. when it just shifts work around. We've seen it go both ways. Here's the framework we use to decide.
Anatomy of a brief that doesn't get pushed back on. SERP analysis, intent classification, internal-link plan, and the question every writer asks but you forget to answer.
Two years of compounding GBP changes, AI overviews showing up in local SERPs, NAP consistency still mattering more than people think. A field guide.
More posts dropping weekly. Get notified by email.